Clarence Bass


(Founded 1980)

We are your source for bodybuilding, fitness, health, motivation, nutrition, diet & fat loss information.

We seek to inspire and provide the tools you need to help yourself




                                      Carol and Clarence Bass  

528 Chama, N.E., Albuquerque, NM 87108
PO Box 51236, Albuquerque, NM 87181-1236
(505) 266-5858    E-Mail:


Clarence at age 27
by W. Gardner

AGE 44
 Photo by Bill Reynolds


Age 80
PHOTO BY Carol Bass



A Muscle & Fitness columnist for 16 years, Clarence Bass, a lawyer and bodybuilding champion, has been called
 "the most articulate and well-read spokesman in America for an all-round fitness lifestyle."
 Author of ten books and 3 DVDs, he believes in combining weights, aerobics, and sound nutrition to achieve lifetime fitness and leanness.

Our revised and expanded pictorial of Clarence from 15 to 80 shows the results of a lifetime of regular exercise and healthy eating: GO


  About Clarence Bass
Books, DVDs, Consultations
Photos, Posing Trunks, Etc.

Success Stories


News Items




 From The Desk of Clarence Bass
on the following subjects:


Diet & Nutrition

Strength Training


Fat Loss & Weight Control

Fitness & Health

Age Factor

Physiological Factors

Psychology & Motivation

Fitness Personalities



Of Special Interest

Clarence's Hip Replacement

*Fit at 50 (Clarence's first Cooper Clinic visit)
*Clarence Bass' Prescription for Success:    Goal Setting Across a Lifetime
(by Richard A. Winett, Ph.D.)

*The Ownership Principle



Our latest book - Number 10!

We accept the following (& more):
PayPal Acceptance Mark
See Products and Ordering links to the left of this page

Help yourself live longer, stronger, and healthier!



      Fitness at the Edge of Science

by Clarence Bass

 To learn more about our latest book, Go





Comments From Visitors


 Recently I was giving a public lecture on the beneficial health effects of high intensity training. When addressing the "anti-aging effect" I showed the audience the pictures of you from your homepage (that show you at 30, 40 etc.). The people simply could not believe their eyes. Even when I continued talking about the next aspect of my lecture, someone asked me to switch back to the slide with your photos and asked if such a condition was really possible. How is that for a compliment!

All the best and many greetings from Germany

Prof. Dr. Jürgen Giessing, University of Koblenz-Landau,
Germany, author of High Intensity Training (HIT), 2016


[Your expanded training pictorial] is incredible! You have likely done something with your life that no one else in the world has ever done or probably ever will. Through unfailing life-long consistency and careful documentation you have shown what high intensity exercise, endurance, and excellent nutrition can contribute to the maintenance of maximum human physical function throughout the life span. Your life is a superb case study that will be probably be referred to forever. Congratulations, and thanks!”
Waneen Spirduso, Professor Emeritus, The University of Texas at Austin, co-author of Physical Dimensions of Aging

 [Your expanded training pictorial] is a dramatic example of what exercise and nutrition and healthy living can accomplish over a life span. Thank you for including me. I look forward to sharing this with my students. Edward F. Coyle, Ph.D., Professor and Director of the Human Performance Laboratory, Department of Kinesiology & Health Education, University of Texas at Austin

 The quote from [Dr. Spirduso] is well deserved... She is the recognized world renowned expert. Besides your physical accomplishments, you are the only one I know who has not seen their career diminish in their late 60's and 70's. Your latest book shows you are at an even higher level than before. Richard A. Winett, Ph.D., Heilig Meyers Professor of Psychology, Director, Center for Research in Health Behavior, Director of Clinical Science Training, Virginia Tech




More Comments From Visitors


New articles in February:

Featured: Exercise Restores Pumping Power to Middle Aged Heart
Success Story: Anterior Hip Replacement in Canada & Germany
     3) Success Story: Training at Lakefront Spurs Gains
     4) Success Stories: Middle Aged Men Meet Challenges of Aging


Recent Articles of Special Interest:
World Obesity Continues to Rise--Leanness Without Hunger
            or Breaking the Bank

** High Intensity Intervals Rejuvenate Aging Muscles
The Longevity Plan: Readers Comment
Stored Fat Fights Fat Loss
Epigenetic Specificity--Gene Change Only in Trained muscles
Milk in the Middle
Purpose in Life Promotes Health
Testosterone Replacement vs. Exercise
Diet and Depression: Controlled Trial Confirms Link
Same Day Weights & Aerobics - More Efficient and More Productive
Unscrambling Dietary-Fat Phobia
Processed or Unprocessed - How do you tell?
Fast-Twitch Muscle Fights Fat and Aging Metabolism
FAQ:  Single- or Multi-Joint Exercises?  
Young Arteries at 70 and Beyond
Muscle Supplement Developed by McMaster Scientists
Strength Training for Life: Benefits Beyond Muscle
Challenge Your Mind and Your Muscles to Improve Cognitive Function
The HDL-Longevity Connection: Gene--Diet/Lifestyle Interactions
FAQ: The Black Hole of Exercise?
Exercise Adds Years--Exploring the Limits
FAQ: Steps to Avoid Dementia
Anti-Aging Benefits Pile Up Over the Years
Make "The Biggest Losers" Winners
Men's Health Profile of Clarence Now Online
Readers Comment on Iron Man Co-Founder Mabel Rader
FAQ:  Heavy Weights Build Nerves?
       **Interval Training Psychology: Body AND Mind
       **Clarence at 80 - Selected Visitor Comments
Problems with the Vegan Diet?
        ** Neuromuscular Advantage of Trainers; One Minute All-Out May Suffice
        **FAQ (12): Step Up Exercise in Mid-Life?

bullet Powerlifting Champion Rickey Dale Crain/The Real Deal
bulletPublications About Past Iron Game Greats 
Iron Game History Remembers Steve Reeves
Book on Steve Reeves
New Source for Steve Reeves Products
Oldetimers Remember John Davis
The Iron Master
Iron Game History
bullet Of continuing interest:  Paul Anderson - biography and DVD documentary and Clarence's commentary


 ****** Lean For Life Review from Johns Hopkins Weight Management Letter

 ******Great Expectations Review in Iron Man Magazine   ("...No low-carb diets here; he did it with
                        lifestyle eating habits that he's maintained for decades.  Even more impressive is that he recently turned
                        70 and has kept his body fat in the single digits since that first book.")
Read Review

Want better results from diet and training? Consult with Clarence by phone or in person (1 or 2 days)





Precautionary Advice

Anyone with medical problems--of any nature--should see a doctor before starting a diet and exercise program. Furthermore, even if you have no known health problems, it is advisable to consult your doctor before making major changes in your lifestyle. Invariably, if you are out of shape and want to start training, follow the advice of the American Medical Association: "Start slowly and increase the vigor and duration of the activity as your fitness improves."


Contact Information

bulletTelephone and FAX
bullet 505-266-5858 (M-F, 8-5 Mountain time)
bulletPostal address:
 P.O. Box 51236, Albuquerque, New Mexico 87181-1236 U.S.A. 
or street address:  528 Chama, N.E., Albuquerque, New Mexico 87108 USA
bulletElectronic mail
General Information: (e-mail) (Please do not send attachments or photos.  Company policy prohibits the downloading of attachments or photos).
Webmaster: (webmaster)

is the trademark of Clarence and Carol Bass.

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Copyright ©1996-2017 Clarence & Carol Bass. All rights reserved.